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Authors Driving Change | Making a Marketing Plan for the New Year | Self-Published Author’s Lounge

Fascinating post this from Ruth Ann Nordin, outlining her success in self publishing via Smashwords and her thinking about how she moves forward with it.

So anyway, that got me thinking about my marketing plan as I go into this new year.  I don’t plan to ever ask $0.99 long-term for any of my full-length novels again.  I only made $18,400 last year and believe one of the reasons I didn’t make significantly more was based on two factors.  1.) everything was free and 2.) everything was $0.99 on Kindle.

Now, since I upped the price to my full-length novels to $2.99, I’ve had a drop in the number I sell, but I’ve made the same amount of money.

via Making a Marketing Plan for the New Year | Self-Published Author’s Lounge.

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